Project: Dayna Decker Couture Fragrance Collection
Client: Dayna Decker
Service Provided: Creative Direction and Package Design
I designed a variety of product packaging/branding and rebranding for Dayna Decker. Dayna’s brand style was more modern, clean, and restrained than other luxury fragrance brands I had worked on.
I designed the Couture collection packaging featuring a black shagreen paper wrap with a gold foil nod to art deco style.
Above is the final product and below is original concept.
Dayna Decker is probably best known for her patented wood wick candles. Her collections of home fragrance products are available in high-end shops around the world.
Take a look at another project, Exotics Fragrance Collection, packaging design for Dayna Decker